
Ilse van Zeumeren
Shaping Human-Centered Future Mobility
Strategies | Research by Design | Creative facilitation | Behaviour analysis
by means of
Imagine -> Create -> grasp -> Imagine <- try <-create <- Grasp <- imagine -> Create -> grasp -> try -> imagine <-create -> grasp -> Imagine <-create -> try -> grasp -> Imagine <-create -> imagine -> Create -> grasp -> try <- Imagine -> Create -> grasp -> try <- imagine -> Create -> grasp -> Imagine <- try <-create <- Grasp <- imagine <- try <-create <-try <- Grasp -> Imagine <- try <-create <- Grasp <- imagine <- try <-create <-try <- Grasp -> try <-create <- Grasp <- imagine <- try <-create <-try <- Grasp -> try <-create <- Grasp <- imagine <- try <-create <-try <- Grasp ->
VISION

CONCEPTUALISATION
+
IDENTITY
DESIGN

+

RESEARCH
REALISATION
perspective on the field of social design. As a designer, my focus has revolved around the interaction with autonomous vehicles (AVs).
However, my attention shifted towards the broader societal benefits of mobility – how it can address, support, or enhance community needs and well-being.
As a user-centered service designer I rethink research & design from a personal perspective; realising an emotional connection by means of speculative scenarios & analogies, sometimes deliberately in a provocative way. This results in inclusive, future-forward strategies, visions & concepts.
With a diverse background in industrial design & social psychology, I have gained a comprehensive
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FUTURE
Context
analysis
Communication
VISUAL
VISIONAIRY
Strategies
CREATIVE
Facilitation
(co-creation)
User
DESIGN
centered
ILSE
van
Zeumeren



