
Ilse van Zeumeren
Shaping services for society
Innovation Methodology Design | Research by Design | Behavioural strategy
by means of
Imagine -> Create -> grasp -> Imagine <- try <-create <- Grasp <- imagine -> Create -> grasp -> try -> imagine <-create -> grasp -> Imagine <-create -> try -> grasp -> Imagine <-create -> imagine -> Create -> grasp -> try <- Imagine -> Create -> grasp -> try <- imagine -> Create -> grasp -> Imagine <- try <-create <- Grasp <- imagine <- try <-create <-try <- Grasp -> Imagine <- try <-create <- Grasp <- imagine <- try <-create <-try <- Grasp -> try <-create <- Grasp <- imagine <- try <-create <-try <- Grasp -> try <-create <- Grasp <- imagine <- try <-create <-try <- Grasp ->
VISION | METHOD

CONCEPTUALISATION
+
HUMAN
CENTERED

+

ITERATIVE
RESEARCH BY DESIGN
SERVICE DESIGN
perspective on the field of social design.
As a designer, my focus has revolved around interaction in public spaces: realising accessible, social and liveable cities.
Iteratively designing with citizens for citizens to enhance community needs and well-being.
As a user-centered service designer, I rethink research & design from a personal perspective; realising an emotional connection through speculative scenarios & analogies, sometimes deliberately provocatively. This results in inclusive, future-forward strategies, visions & concepts.
With a diverse background in industrial design & social psychology, I have gained a comprehensive
​

FUTURE
Context
analysis
Communication
VISUAL
VISIONAIRY
Strategies
CREATIVE
Facilitation
User
DESIGN
centered
ILSE
van
Zeumeren



